There are an increasing number of 55+-year-old women that are turning to eyelash extensions to improve their look. Even though this is a demographic that many clients would not consider, there’s a great demand for clients 55+ maintaining their lashes. Here are some top tips on setting eyelash extensions for more mature eyes if you are experiencing an increase in this demand as well:
Going for more natural looks:
Many women over 55 are interested in more natural looks or more subtle improvements to their eyelashes. Choosing eyelash sets that are designed for a more natural lash are often a better way to produce a look that is seamless and perfect for mature eyes.
Save time for the first appointment:
Getting to know new clients who are coming in for the first appointment can be important. Setting aside time to discuss the options in terms of style and to help your client through the process of care for their eyelash extensions will make sure that they can get the most out of the experience.
Set aside between 60 min. to two hours depending on the type of extensions:
Even a natural and minimal improvement for a client should take around 60 minutes to apply. A complete and dramatic change could take up to two hours so it’s important to let your client know about the time constraints of the appointment and what they can expect.
Remind them of the benefits:
many mature clients are interested in eyelash extensions because they can save time in applying makeup, they can get a great natural look and it can provide a much more youthful appearance. Eyelash extensions have the ability to open up the eye especially when mature eyes start to sag downward.
If you have clients over 55 that are considering eyelash extensions, keep these top tips in mind.
This post was written by Natali Roshau. Natali has over 10 years of experience as a lash artist and is the owner of Lash Addict Studio. Lash Addict studio offers eyelash extensions. In addition to being a lash artist, she also offers eyelash training certifying girls across the nation!